Our Mediterranean: What Future and What Expectations?
The Southern Mediterranean region is today still fragmented – on economic, social and political grounds. Can we ever speak about a single region when data only confirm the low levels of South-South integration, major disparities in per capita incomes, desynchronized demographic developments and divergent levels of human development?What scenarios for the Euro-Mediterranean in 2030?
The Southern Mediterranean region is at a historical turning point following the unprecedented uprisings that ended many decades of repressive authoritarian regimes. Before 2010, and the start of the Arab uprisings, the ‘business as usual’ scenario prevailed in a blend of un-sustainability and partial Euro-Mediterranean cooperation. Un-sustainability, coupled with phoney stability, was thought to be the long-term future for southern Mediterranean countries, as no credible prospects for radical democratic political changes were envisaged.Statement by EMEA President on Covid-19
This is a call to the G20 leaders who are meeting on a video conference on Thursday 26 March, 2020 to consider the lessons from these vital concepts and agree on a credible global action plan to suppress the spreading of COVID-19 and to manage the health crisis cohesively – before it becomes a global depression and a serious humanitarian crisis.25 years of the Barcelona Process: What has been achieved and what are the prospects of regional integration in the Euro-Mediterranean post COVID-19?
Statement on the 25 years of the Barcelona Process by Prof. Rym Ayadi, Founder and President of the Euro – Mediterranean Economists Association (EMEA) and Founder and Director of the Euro-Mediterranean Network for Economic Studies (EMNES). Link to Study
Statement – Rewriting the Narrative: Africa-Europe Dialogue built on culture, creativity and entrepreneurship
At the webinar organized on 17 February 2022 at the EU-Africa week, the first edition in the run-up of the 6th EU-African Union Summit, we are reengaging with African-European dialogue from a different vantage point: we want Africa to take the lead in setting forth a new kind of conversation that is truly transformational and inclusive with a focus on culture, creativity and entrepreneurship.
Event video: https://www.youtube.com/watch?v=xbeBMSPYJu8
New financial deal for the Mediterranean and Africa for a just, sustainable and resilient transition
Statement proposing a new financial deal for the Mediterranean and Africa for a just, sustainable and resilient transition, authored by Prof. Rym Ayadi, Founder and President of the Euro – Mediterranean Economists Association (EMEA) and Founder and Director of the EU-Mediterranean and African Network for Economic Studies (EMANES, formerly EMNES).EMEA Recommendations for Transformative Sustainable Development
EMEA participated in COP28 in Dubai, as a partner of the Mediterranean Coalition coordinated by the Union for the Mediterranean (UfM). EMEA Recommendations for Transformative Sustainable Development summarizes some key recommendations EMEA developed through research and projects linked to the eight key COP28 themes.Link to EMEA at COP28 Event Report
EMEA President, Prof. Rym Ayadi speech at 79th session of the United Nations General Assembly, during the Summit of the Future
The President of EMEA, Prof. Rym Ayadi, was one do the speakers of a high-level side event at the 79th session of the United Nations General Assembly, during the Summit of the Future at the UN Headquarters in New York. The Summit was organised by the Parliamentary Assembly of the Mediterranean (PAM) in collaboration with the PAM Centre for Global Studies and in partnership with the United Nations Security Council Counter-Terrorism Executive Directorate (CTED), the Permanent Mission of Morocco, and the Permanent Mission of Italy in New York.The event titled “Parliamentary Support in Re-Establishing Trust and Reputation in Multilateral Governance” focused on two key themes: the role of parliaments in restoring trust and reputation in global governance, and the development of the nexus between parliamentary principles and emerging technologies.
Video of the summit: https://webtv.un.org/en/asset/k1x/k1xqgob0sr
Prof. Ayadi’s intervention starts at 59:10
The Future of Finance: Navigating the Euro Area’s Green Transition, Digitalization, and Geopolitical Shifts
The President of EMEA, Prof. Rym Ayadi, was one of the speakers of Latvijas Banka’s Economic Conference 2024 “Financing a Better Future: The Vital Role of Finance in Achieving Sustainable Growth” which was organised in cooperation with SUERF – The European Money and Finance Forum and took place in Riga on 02 October 2024. The event brought together internationally renowned experts to discuss the development prospects of the financial sector and its contribution to economic growth.The article is based on Prof’ Ayadi’s intervention at the panel discussion “From Riga to Brussels to Wall Street: Examining the Differences of Financial Architecture”. The session was moderated by Michala Marcussen – Group Chief Economist and Head of Economic and Sector Research, Societe Generale, and the panel included Luis de Guindos – Vice-President of the European Central Bank (ECB), Karel Lannoo, CEO of CEPS (Centre for European Policy Studies), and Tatyana Panova, representative of DG FISMA.
Data for the 21st Century Governance: Integrating Nature and Brain Capital Dashboards in ESG Investment Strategies
The article is based on Prof. Ayadi’s intervention at COP29 side event “Data for 21st century governance”. The event was organised by the UN Climate Change Global Innovation Hub in collaboration with the RISE Research Institutes of Sweden and the Net-Zero Compatible Innovations Initiative. The session discussed on how to deliver the innovations needed (economic, cultural, structural, technical, etc.) for a flourishing future.More info and the video of the event “Data for 21st century governance” is available at this link
Strengthening the Links Between Human Health and Ecosystem Health Through Science
The article is based on Prof. Ayadi’s intervention at COP29 side event “Nature Based Solutions for health: Implementing a One Health approach between Conservation and health”. The event was organised by IUCN (International Union for Conservation of Nature) in collaboration with the World Health Organization.The video of the event is available at this link – Day 8
Building the Future: Brain and Nature Capital as Pillars of a Well-being Economy
Prof. Rym Ayadi, EMEA President, and co-founder of the Brain Capital Alliance, delivered the keynote speech “Building the future: Brain and Nature Capital as Pillars of a Well-being Economy” at the WeMind International Forum on 27 November 2024. The event took place at the World Trade Center, Barcelona, and it was organsied by the WeMind Cluster with the support of Diputació de Barcelona, ACCIO and Generalitat de Catalunya.
Furthermore, EMEA in collaboration with WeMind Cluster, the Brain Capital Alliance, the Brain Economy Hub and the South Harbour Research & Development, organised the panel Discussion: “Towards a Brain Economy in Spain”.
For more info: EMEA President Prof. Rym Ayadi delivers keynote speech at the WeMind International Forum and Chairs panel on Brain Economy in Spain
Link to the Global Brain Capital Dashboard
Link to the Systems Change Lab
Transforming brain health into a strategic investment through brain capital
Prof. Rym Ayadi, EMEA President, and co-founder of the Brain Capital Alliance, delivered the keynote speech “Transforming brain health into a strategic investment through brain capital” at the 2nd Stakeholder Meeting of the Swiss Federation of Clinical Neuro-Societies (SFCNS) Swiss Brain Health Plan. 05 December 2024, at the Zentrum Paul Klee, in Bern, Switzerland.
Congratulations Statement on the Elections in Ghana
By Prof. Rym Ayadi, Founder and President of Euro-Mediterranean Economists Association (EMEA)On behalf of the Euro-Mediterranean Economists Association (EMEA), I extend my warmest congratulations to the people of Ghana for successfully conducting their presidential elections, marking another milestone in the nation’s democratic journey.
The peaceful and transparent conduct of these elections reflects Ghana’s unwavering commitment to democratic principles and governance.
As a beacon of stability and democracy in the African region, Ghana continues to inspire nations around the world by demonstrating the power of civic engagement, respect for the rule of law, and the will of the people.
At EMEA, we strongly believe that democracy, inclusive and sustainable economic development, and regional cooperation are interconnected pillars for building resilient and inclusive societies.
Ghana’s elections serve as a reminder of the vital role of inclusive political processes in fostering sustainable development and regional stability.
We applaud the efforts of the Electoral Commission, political parties, civil society organizations, and the citizens of Ghana who contributed to the success of this significant event.
We also recognize the importance of the peaceful transfer of power as a cornerstone of democratic governance.
EMEA remains committed to supporting initiatives that promote democracy, economic development, and regional collaboration in Africa and beyond.
We look forward to deepening our engagement with Ghana and working together to address shared challenges and opportunities for growth and prosperity.
Congratulations once again to the people of Ghana, and may this election pave the way for continued progress and unity in the years to come.
Prof. Rym Ayadi President, Euro-Mediterranean Economists Association (EMEA)
Economic Challenges for 2024, Prospects for 2025, and Implications of U.S. Policy Shifts in Europe, the Mediterranean, and Africa
As we close 2024, Europe, the Mediterranean, and Africa face a multifaceted array of challenges, including economic instabilities, climate crises, social inequalities, and geopolitical disruptions. The re-election of President Donald J. Trump in the United States adds another layer of complexity, introducing significant shifts in global trade, energy, and security policies that could have far-reaching consequences for these regions.Empowering the Global Brain Economy: Key Milestones of 2024 and the Road Ahead
In the face of escalating global challenges, the Brain Capital Alliance (BCA) and the Brain Economy Hub (BEH) are spearheading an innovative economic transformation towards a brain-positive society. The article reviews highlights from 2024, including significant policy initiatives and milestones, and outlines strategic priorities to advance brain capital and economic stability globally.Guaranteeing the Future: Empowering Skills for Resilient Finance in the Euro-Mediterranean
Speech at the 5th Annual Conference of the Euro-Mediterranean Guarantee Network by Prof. Rym Ayadi, EMEA Founder and President.
The Euro-Mediterranean Guarantee Network -EMGN organised its 5th Annual Conference to provide a platform for stakeholders to explore strategies and best practices for better integrating local credit guarantees into the international and national financial systems of Mediterranean countries. The event was co-organised by TAMWILCOM, the European Institute of the Mediterranean (IEMed), the Euro-Mediterranean Economists Association – EMEA and the MED Confederation, and took place on 20 February 2025, in Rabat.
“Hope to Action: Designing and Catalyzing Brain Economy Living Labs” Keynote Speech by Prof. Rym Ayadi
Prof. Rym Ayadi, EMEA President, and co-founder of the Brain Capital Alliance & the Brain Economy Hub, delivered the keynote speech at the Webinar “Hope to Action: Designing and Catalyzing Brain Economy Living Labs”. The webinar was organised by EMEA, in cooperation with the Brain Capital Alliance, the Brain Economy Hub, and the Neuro-Policy at Rice University’s Baker Institute for Public Policy, and took place on Monday 24 February 2025, 13:00 CET on Zoom.For more info and photos from the webinar please visit” EMEA webinar “Hope to Action: Designing and Catalyzing Brain Economy Living Labs” completed successfully
Link to the webinar video: https://www.youtube.com/watch?v=t3G-AwzeDvg&t=1s
The EMEA team, in collaboration with OECD Neuroscience-inspired Policy Initiative, the Brain Capital Alliance, and the Global Brain Capital Dashboard Working Group, has developed the Global Brain Capital Dashboard. The Dashboard aims to quantify and track Brain Capital while also serving as a platform to inspire novel policy innovation. Link to the Global Brain Capital Dashboard
Africa’s Geopolitical and Geo-economic Landscape: Challenges and Opportunities
The Founder and President of EMEA, Prof. Rym Ayadi, Director of EMANES and CEPS Senior Advisor, was one of the distinguished speakers at the Victoria Forum Casablanca Round, titled “A Better Africa for All: Building Trust and Empowering People.”
The event took place in Casablanca, Morocco, on February 17, 2025, and was co-organized by the Victoria Forum and ESCA École de Management, Morocco. The statement is based on Prof. Ayadi intervention in the session “Navigating Africa’s Geopolitical and Socio-Economic Complexities”
For more info on the event please visit: EMEA President, Prof. Rym Ayadi, participates in the Victoria Forum Casablanca Round 2025
Not All Banks Face Crises Equally —Why Business Models Matter for Systemic Risk
Statement for the publication of the paper “The Origin of Financial Instability and Systemic Risk: Do Bank Business Models Matter?”, by the Journal of Financial Stability on March 2025.
The paper was co-authored by EMEA President Prof. Rym Ayadi, Professor at Bayes Business School, City University of London, and CEPS Senior Advisor; Prof. Barbara Casu, Professor of Banking and Finance & Director of the Centre for Banking Research at Bayes Business School, City University of London, and EMEA Advisor; Dr. Doriana Cucinelli, Associate Professor of Financial Intermediaries at the University of Parma, Italy, and EMEA Research Fellow; and Prof. Paola Bongini, Professor of Banking and Finance at the Università degli Studi di Milano-Bicocca, and member of the EMEA Expert Panel.
For more info please visit:
- Paper on the Importance of Bank Business Models for Financial Stability Co-Authored by R. Ayadi, B. Casu, D. Cucinelli, and P. Bongini Published in the Journal of Financial Stability
- Banking Business Models: Definition, Analytical Framework and Financial Stability Assessment
- Banking Business Models Research Platform
It should be noted that Prof. Rym Ayadi served as the Chair of the European Banking Authority (EBA) Banking Stakeholders Group (BSG) of which she acted as elected Chair from February 2019 to July 2024. Please see “The EBA publishes the End of Term of Office report of the EBA Banking Stakeholder Group Chaired by Prof Rym Ayadi”
Regeneration: From Theory to Application – Building a Resilient Future on Brain and Nature Capital
This statement, titled “Regeneration: From Theory to Application – Building a Resilient Future on Brain and Nature Capital,” is based on Prof. Rym Ayadi’s contribution to the Policy Session “Regeneration: From Theory to Application” at the EMANES Annual Conference 2025, held on 11 December 2025 at EMEA HQs, Recinte Modernista de Sant Pau in Barcelona. The Policy Session constituted the strategic core of the Conference, convening policymakers, researchers and practitioners to examine how regenerative economic thinking — integrating brain capital and nature capital — can be translated into actionable policy, governance frameworks and financing mechanisms across Europe, the Mediterranean and Africa.
Link to the policy session page: https://conference2025.emnes.org/policy-session/
Link to the event video: https://www.youtube.com/watch?v=66ufpkvDw3s&t=26739s
Opening Remarks for the “Global Perspectives on the Brain Economy Research Strategy” Webinar
This statement is based in the opening remarks delivered by Prof. Rym Ayadi, President and Founder of the Euro-Mediterranean Economists Association (EMEA), at the webinar “Global Perspectives on the Brain Economy Research Strategy,” held on 8 December 2025. Organised by EMEA in collaboration with The Brain Capital Alliance, the Brain Economy Hub and Rice University, and held under the auspices of the World Economic Forum’s Brain Economy Action Forum, the event brought together leading experts to advance the research foundations of the Brain Economy, with a focus on measurement, modelling, interventions and new economic system thinking.For more info on the webinar Global Perspectives on the Brain Economy Research Strategy
Unlocking Mediterranean Potential: From Attracting to Retaining FDIs
This statement reflects the key messages delivered by Prof. Rym Ayadi, President and Founder of EMEA, during her participation in the Euro-Mediterranean Economic & Business Forum 2025 in Barcelona. The event was organised by the Barcelona Chamber of Commerce and the European Institute of the Mediterranean (IEMed), with the support of ASCAME, the Union for the Mediterranean (UfM), the Generalitat de Catalunya and the City of Barcelona.In her intervention on “Investment Policies & Tax Incentives: Attracting FDI in the Mediterranean,” Prof. Ayadi underlined the need for coherent investment frameworks, predictable governance, strong human capital, and nature-positive strategies to attract and retain long-term, high-quality foreign direct investment across the region.
Brain Capital – The Missing Pillar in Global Economic Policy
This statement, titled “Brain Capital: The Missing Pillar in Global Economic Policy,” is based on Prof. Rym Ayadi’s speech delivered at the G20 high-level event “Brain Health as a Driver of Global Prosperity: A G20 Call to Action,” held on 4 November 2025 in Johannesburg, South Africa. The event was convened by the Davos Alzheimer’s Collaborative (DAC), co-hosted by The Brain House and the Science for Africa Foundation, and organised as an official side event to the 2025 G20 South Africa Health Ministerial and the G20 Joint Finance & Health Ministerial Meetings.
It should also be noted that EMEA has contributed to the T20 South Africa with a commentary titled “Leveraging Brain and Natural Capital: A Blueprint for a Regenerative Global Economy.” Co-authored by leading experts in brain and nature capital, the article presents an integrated approach to sustainable economic development, connecting brain health and environmental integrity.
Link to the paper: https://t20southafrica.org/commentaries/leveraging-brain-and-natural-capital-a-blueprint-for-a-regenerative-global-economy/
Financial Inclusion in a World of Geopolitical Instability: How to Re-establish the Trust Under Siege
The statement “Financial Inclusion in a World of Geopolitical Instability: How to Re-establish the Trust Under Siege” is based on Prof. Rym Ayadi’s participation at the ninth Annual Conference of Mediterranean Central Banks, held on 1 October 2025 in Cairo, Egypt. The event was co-organised by the Central Bank of Egypt, Banco de España, OECD, the European Institute of the Mediterranean (IEMed), and the Union for the Mediterranean (UfM).
Prof. Ayadi contributed to Session III: Financial Inclusion for All, emphasizing that financial inclusion goes beyond access to services, with trust as the hidden currency underpinning equitable and resilient financial systems. Her intervention addressed the challenges posed by conflict, sanctions, digital fragility, and complex green finance mechanisms, while proposing proportionate regulation, neutral digital infrastructures, and innovative financing models to empower vulnerable groups such as women entrepreneurs, SMEs, refugees, and youth, fostering sustainable development across the Mediterranean region.
EMEA – A Think and Act Powerhouse: Strategy Statement 2025
The 2025 Strategy Statement, authored by Prof. Rym Ayadi, President and Founder of EMEA, sets out the Association’s vision for the years ahead — positioning EMEA as a think-and-act powerhouse bridging divides, driving systemic solutions, and shaping inclusive, brain-positive, and nature-positive economies across Europe, the Mediterranean and Africa.
Discover EMEA’s activities and achievements in the EMEA Annual Report 2024
Investing in the Brain Economy: Finance as Purpose, Power, and People
This statement, prepared by Prof. Rym Ayadi for the Brain Economy Summit at UNGA80, explores how finance can serve as a catalyst for advancing the brain and nature economy. It calls for rethinking capital beyond its financial dimension, emphasizing brain health, education, and regeneration to build resilient societies and ecosystems. As a pathfinder organisation of the World Economic Forum Brain Economy Action Forum, EMEA continues to promote global collaboration toward a future where human and planetary flourishing drive economic progress.The Role of Credit Guarantees to Finance Adaptation to Climate Change in the Mediterranean
This statement is based on the welcome speech delivered by Prof. Rym Ayadi, “The Role of Credit Guarantees to Finance Adaptation to Climate Change in the Mediterranean,” at the Euro-Mediterranean Guarantee Network (EMGN) Spring Academy 2025, held on 26–27 May in Istanbul, Türkiye.
In her address, Prof. Ayadi emphasized that: “Credit guarantee schemes are essential levers to unlock private investment and bridge the financing gap in climate adaptation and mitigation. By effectively managing risk, aligning incentives, and enhancing ESG performance, they empower Mediterranean communities and businesses to build resilience, drive sustainable growth, and collectively accelerate the journey towards achieving the Sustainable Development Goals.” The Spring Academy of 2025 was organised by the Euro-Mediterranean Guarantee Network (EMGN), led by the Euro-Mediterranean Economists Association (EMEA) and the European Institute of the Mediterranean (IEMED) in collaboration with the Development Guarantee Group, the Green Guarantee Company, and the International Labour Organization (ILO). The Academy is hosted by the Union for the Mediterranean (UfM) as a side event to the Sustainable Digital Week. Link to Prof. Ayadi’s speech video
Brain-Positive Innovations in Crisis Recovery and Development Statement by EMEA President and Founder, Prof. Rym Ayadi
The statement highlights the urgent need to prioritize brain health, brain skills, and brain-based innovation in crisis recovery efforts. It outlines a National Brain Plan (NBP) Blueprint, offering governments a clear roadmap to protect mental well-being, rebuild cognitive and creative capacities, and embed brain capital into national policies. This forward-looking vision aims to transform short-term recovery into sustainable, inclusive development, ultimately paving the way for a brain economy where human flourishing is the primary measure of progress.Climate Change and Mental Health: Time to Act Statement by EMEA President and Founder, Prof. Rym Ayadi
This statement underscores the profound impact of climate change on mental health, revealing how rising temperatures, extreme weather events, displacement, and economic disruptions are leaving deep psychological scars and eroding societal resilience.Prof. Ayadi calls for urgent global action to integrate mental health into climate adaptation and disaster strategies, increase investment in prevention and resilience, and direct climate finance toward supporting the invisible infrastructure of human well-being. The statement highlights the critical need to foster hope, agency, and inclusion — especially among youth and vulnerable communities — to ensure societies are both climate-resilient and mentally resilient, capable of adapting, innovating, and flourishing in a rapidly changing world.
A New Vision for Financing Development: Regenerative, Inclusive, and Future-Ready
Prof. Rym Ayadi, President of the Euro-Mediterranean Economists Association (EMEA) and Professor at Bayes Business School, City St George, University of London, participated in the Fourth International Conference on Financing for Development (FfD4), held from 30 June to 3 July 2025 in Seville, Spain.
In response to the key messages emerging from FfD4, Prof. Ayadi issued a public statement titled “A New Vision for Financing Development: Regenerative, Inclusive, and Future-Ready.” The statement calls for a bold shift in the global financial paradigm—anchored in values, designed for impact, and aimed at empowering people and restoring the planet. Organised by the United Nations and hosted by the Government of Spain, #FfD4 is the foremost global platform for shaping the future of development finance—bringing together heads of state, ministers, international organisations, development banks, and the private sector to advance solutions for sustainable and inclusive growth.
What future outlook for the MENA region amidst global challenges?
The statement is based on Prof. Ayadi’s presentation at the Third Marrakesh Economic Parliamentary Forum, organized by the Parliamentary Assembly of the Mediterranean (PAM) and hosted by the House of Councillors of the Kingdom of Morocco. The event took place on 23–24 May 2025 under the theme: ‘Unprecedented economic, trade and energy challenges – the response of Regional Parliaments and the private sector.
Prof. Rym Ayadi, President of EMEA and Professor at Bayes Business School, City St George’s, University of London, contributed to the Forum with a presentation on the future outlook for the MENA region amidst global challenges. She addressed the geopolitical and economic shifts triggered by recent U.S. policies, highlighting both the risks and the opportunities for the region to accelerate diversification, deepen regional integration, and embrace green and digital transitions to strengthen resilience and strategic autonomy. Link to the video of the presentation: https://www.youtube.com/watch?v=1phb6OGRy0s For more info please visit: https://pam.int/
Building resilient and sustainable Mediterranean territories: An integrated approach
The Founder and President of EMEA, Prof. Rym Ayadi, Professor at Bayes Business School, City St George’s, University of London and CEPS Senior Advisor, delivered the welcome keynote “Building resilient and sustainable Mediterranean territories: An integrated approach” at the opening of the 2nd Gathering of the Green Living Areas Thematic Community.
The event took place on 28–29 May 2025, co-hosted by the Euro-Mediterranean Economists Association (EMEA), together with MedCities and the partners of the Interreg Euro-MED Green Living Areas Mission, at the Sant Pau Recinte Modernista in Barcelona, where the EMEA headquarters are located. Bringing together representatives from all 24 thematic projects, governance actors, and policy-makers, the event marked a key milestone for the GLA Mission.
Statement by Prof. Rym Ayadi for the 2025 International Conference of the Centesimus Annus Pro Pontifice Foundation
Prof. Rym Ayadi, EMEA President and Professor at Bayes Business School, City St George, University of London, participated in the 2025 International Conference of the Centesimus Annus Pro Pontifice Foundation (FCAPP), held in Vatican City and at the Pontifical Patristic Institute Augustinianum in Rome on 16–17 May 2025. The high-level event was part of the Catholic Church’s Jubilee Year of Hope.
Please also see “Brain Capital and Universal Justice: A Moral Imperative for Ethical Global Governance”
Brain Capital and Universal Justice: A Moral Imperative for Ethical Global Governance
Prof. Rym Ayadi, EMEA President and Professor at Bayes Business School, City St George’s, University of London, participated in the 2025 International Conference of the Centesimus Annus Pro Pontifice Foundation (FCAPP), held in Vatican City and at the Pontifical Patristic Institute Augustinianum in Rome on 16–17 May 2025.In response to Pope Leo XIV’s address to the FCAPP Conference, EMEA President Prof. Rym Ayadi along with EMEA Advisors Dr. Harris Eyre, Pawel Swieboda and Prof. Facundo Manes, Dr. Alfred K Njamnshi, and George Vradenburg released the statement “Brain Capital and Universal Justice: A Moral Imperative for Ethical Global Governance”. The statement echoes the Pope’s call for ethical, inclusive responses to global crises, emphasizing the importance of mental health, cognitive development, and psychological resilience – collectively referred to as “brain capital” – as foundational pillars for sustainable and equitable development.
Beyond numbers: Rethinking Productivity with Brain Capital and AI
Prof. Rym Ayadi, EMEA President, and co-founder of the Brain Capital Alliance & the Brain Economy Hub, delivered the keynote address at the Webinar “Youth Brain Skills in the Intelligent Age: Boosting Productivity”. The webinar was organised by EMEA, in cooperation with the Brain Capital Alliance, the Brain Economy Hub, and the Neuro-Policy at Rice University’s Baker Institute for Public Policy, and took place on Monday 06 Maty 2025, 15:00 CET on Zoom.
For more info and event agenda please visit EMEA Webinar “Youth Brain Skills in the Intelligent Age: Boosting Productivity” Link to the webinar video: https://www.youtube.com/watch?v=Fal772TaADs This event served as a precursor to the upcoming G7 Brain Economy Summit and contributed valuable interdisciplinary perspectives on empowering the next generation for future economic resilience and growth. Please check: Brain Capital Alliance leads brain economy diplomacy with G7 Canada Call to Action The EMEA team, in collaboration with the Brain Capital Alliance, and the Global Brain Capital Dashboard Working Group, has developed the Global Brain Capital Dashboard. The Dashboard aims to quantify and track Brain Capital while also serving as a platform to inspire novel policy innovation. Link to the Global Brain Capital Dashboard
Building Brain Capital for Economic Resilience and Inclusive Growth
Prof. Rym Ayadi, EMEA President, and co-founder of the Brain Capital Alliance & the Brain Economy Hub, delivered the keynote speech “Building Brain Capital for Economic Resilience and Inclusive Growth” at the Global Summit on Neuroscience and Neurological Disorders (Neuroscience 2025), which was held in Valencia, Spain from April 07-09, 2025.
The Neuroscience 2025 summit brought together professionals in the field of neuroscience to present, share, and innovate solutions and breakthroughs in addressing challenging problems, providing a high-level forum to stimulate ideas and establish collaborations.
Link of the video course at the Icarus AI platform: Brain Capital as a driver of Economic Policy
Link to the speech video: https://youtu.be/FM6GOdLfu2g